SMBCON23 - Agenda

5th-7th November, 2023
The Stones Hotel – Legian Bali, Autograph Collection

About SMBCON23

ALSMA SMBCON23 will be held in Bali, Indonesia from 5th to 7th November, 2023.

SMBCON23 (former ALSMA Annual Conference 2023) is the region’s leading conference serving companies that provide digital advertising, marketing, operations, and commerce tools to small businesses throughout the Asia-Pacific region. SMBCON23 is an unmatched forum for companies with shared interests to learn, connect, and form relationships leading to profitable partnerships.

You can now register for the SMBCON23 here. 

We look forward to seeing you again in Bali.

The Big World of Small Businesses
Will putting AI in the hands of SMBs help them grow big?

Program Overview

Sunday, 5 November 2023

17:00 – 18:30 Registration

19:00 – 22:00  Welcome Dinner

 

Monday, 6 November 2023

09:00 – 09:30 Registration 

09:30 – 12:00  Morning Conference

12:00 – 14:00 Networking Lunch 

14:00 – 16:30  Afternoon Conference

16:30 – 18:30  Board of Trustees and Heads of Delegation Meeting 

19:00 – 22:00 Networking Dinner

 

Tuesday, 7 November 2023

09:00 – 09:30 Registration 

09:30 – 12:00  Morning Conference

12:00 – 14:00 Networking lunch

14:00 – 17:00  Afternoon Conference

17:00 – 18:00 Farewell Cocktail

Detailed Agenda

Sunday, 5 November 2023

17:00 - 18:30

Registration
Please approach the registration desk to collect your name badge.

Lobby, The Stones Hotel - Legian Bali

19:00 - 22:30

Welcome Dinner
Please be at the hotel reception at 19:00 for dinner transfer.

KU DE TA Restaurant
Jalan Kayu Aya No.9, Seminyak, Bali
+62 361 73 69 69

Monday, 6 November 2023

09:00 - 09:30

Registration
Please approach the registration desk to collect your name badge.

Junior Ballroom 2, The Stones Hotel - Legian Bali

09:30 - 09:45

Opening Remarks
Oscar Sousa-Marques, President, ALSMA

09:45 - 10:15

Keynote Address: "Thryv International Update"
Elise Balsillie, CRO, Thryv Australia & New Zealand

10:15 - 10:30

Featured Talk: “Building a Modern Tech Stack for Emerging Market SMEs”
Charles Laughlin, Co-founder, BigFive Digital

10:30 - 11:00

Networking Break

11:00 - 11:45

Global Leadership Forum
Michael Oschmann, MD, Müller Medien (Germany); Elise Balsilie, CRO, Thryv (Australia); Rajeev Gupta, CEO, Adaan Digital Solutions (India)

11:45 - 12:00

Announcement: 2024 SIINDA Executive Insight Series
Kimberli Lewis, GM, SIINDA

12:00 - 14:00

Networking Lunch

14:00 - 14:45

Headline Talk: “Digital Acceleration Strategy: Supporting Business Growth for Japanese SMEs”
Hiroyuki Misumi, Executive Vice President, NTT TownPage

14:45 - 15:30

Headline Talk: “De-centralized Social and Other Trends in Tech”
Charles Laughlin, Co-founder, BigFive Digital

15:30 - 16:00

Headline Talk: "Embracing Opportunities: Indonesia's MSME Landscape and FDI Overview"
Pandu Biasramadhan, Sr. Consulting Manager, InCorp Indonesia

16:00 - 16:30

Networking Break

16:30 - 18:30

Board of Trustees and Heads of Delegation Meeting

Meeting Room 1

19:00 - 22:00

Networking Dinner
The restaurant is 5 minutes' walk from the hotel. Please be at the hotel reception at 19:00 for direction to the restaurant.

Kuta Social Club,
Rooftop, Mamaka by Ovolo, Jl. Pantai Kuta No.32, Legian, Kec. Kuta, Kabupaten Badung, Bali
+62 361 8496500

Tuesday, 7 November 2023

09:00 - 09:30

Registration
Please approach the registration desk to collect your name badge.

Junior Ballroom 2, The Stones Hotel - Legian Bali

09:30 - 10:00

Headline Talk: “Understanding Asia’s SuperApp Economy”
Nadine Freischlad, Journalist & Editor
Super Apps are an aspirational goal for BigTech companies all over the world – from Meta to X. In Asia, they are an everyday reality. Why are SuperApps so important to Asia’s digital economy? And why has the region fared so much better with SuperApps than the rest of the world?

10:00 - 10:30

Panel Discussion – Location Marketing Success Factors
Christian Geissendoerfer, CEO, Yoose; Trevor Nadeau, MD, Local Knowledge; Lex ten veen, EVP Strategic Partnerships, Uberall

10:30 - 11:00

Networking Break

11:00 - 11:20

Headline Talk: “The New Era Of Microsoft Advertising – Discover What’s Possible”
Paul Korber, Director of Partner Development, APAC, Microsoft
Sydney-based Korber, who is Microsoft’s Director of Partner Development for the APAC region, will address how recent developments with AI, privacy, and other big trends in tech will impact the worlds of search and online advertising for SMEs in the APAC region.

11:20 - 12:00

Panel Conversation: Harnessing The Power Of Gen AI For SMBs
Moderator: Paul Korber (Director of Partner Development, APAC, Microsoft Advertising) Panelists: Kenji Nakayama (Partner Manager APAC), Frank Grasso (CEO FeedOps), Elise Balsille (CRO, Thryv Australia & New Zealand)

12:00 - 14:00

Networking Lunch

14:00 - 14:30

Headline Talk
Paul Donlan, SVP, Global Strategic Partnerships, Wix

14:30 - 15:00

Panel Discussion - Meet the New ALSMA BOT

15:00 - 15:30

Closing Remarks
Rajeev Gupta, ALSMA

15:30 - 16:00

Afternoon Coffee Break

16:00 - 17:00

Farewell Cocktail

The Pool, The Stones Hotel - Legian Bali

*Note: The agenda is subject to change without prior notice. 

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