As the search engine wars heat up and Microsoft prepares to unveil a new Bing powered by ChatGPT technology, a substantive competitor has entered the arena — social media.

Popular website builder Wix is embracing artificial intelligence in a bid to improve the text appearing on the sites its customers create.

Google Lens is now used over 10 billion times per month. Google has announced many changes coming to Google Search, Google Lens, Google Maps and Google Translate today. This comes out of the live stream from Paris this morning, which we thought would be originally around Google’s AI efforts in Search but that was quickly announced on Monday as Google Bard.

Digital agencies are embracing OpenAI’s ChatGPT, and so are local marketers. With its automation capabilities and natural language processing skills, ChatGPT has the potential to level the playing field for small and mid-size businesses as well as regional chains without agency support.

Starting next month, advertisers should begin creating new Google Analytics 4 properties, or they’ll be automatically configured.

While OpenAI has captured the public’s imagination with ChatGPT, ultimately the technology may not change the balance of power among the tech giants.

Baidu, the leading Chinese search engine, has plans to launch an artificial intelligence (AI) chatbot service in March, similar to OpenAI’s ChatGPT.

The technology will launch as a stand-alone application and slowly integrate into the Baidu search engine, according to several reports.

Even in the relentless news and noise of early 2023, you’ve probably heard about ChatGPT, the GPT-3-powered (technically, 3.5) chatbot that’s eerily able to simulate human-like responses. Consider, for example, this question and answer (created by GPT-3):

OpenAI’s ChatGPT is a novelty that most SEOs are exploring right now for its ability to have a conversation with us about complex questions.

As TikTok rises in popularity among consumers and advertisers, there’s good reason for small businesses to pay attention to the hype. TikTok is no longer just a social media app—it’s a search engine, shopping destination, and a salve for businesses struggling to reach new, young audiences on other social platforms.